The print project by Ruta Krau, with the slogan "I am a human being, not a human doing," challenges the belief that our value is solely defined by what we do. It encourages individuals to embrace their inherent worth and celebrate the beauty of simply being alive. By emphasizing self-reflection and mindfulness, the project inspires authenticity and a shift away from societal pressures.

The print urges viewers to pause and question the societal pressure to constantly achieve and perform. It promotes self-acceptance and self-love, emphasizing that our worth extends beyond our accomplishments. By embracing mindfulness and living authentically, we can find peace, cultivate appreciation for the present moment, and nurture our mental and emotional well-being.

Ruta Krau's print sparks conversations about societal norms, mental health, and the importance of self-care. It encourages individuals to reevaluate priorities, redefine success, and break free from excessive busyness. Displayed in public spaces, the project invites dialogue and raises awareness about the detrimental effects of valuing doing over being, inspiring a more balanced approach to well-being.